Monday, January 31, 2011

New Honda App Allows iPhone Users to Catch Characters from TV Spot as they Appear on the Commercial


In a ground-breaking campaign, Honda has merged the worlds of iPhone Apps and traditional commercials, be they on your TV, computer screen or mobile phone. Created to celebrate the launch of the revised Honda Jazz [Fit in the U.S.], the new interactive app allows iPhone users to virtually catch animated characters as they appear on screen in the firm's new TV advert 'This Unpredictable Life' and drop them into their phones, more or less in the same way you'd use a PS3 Move or Nintendo wii motion-controller.

The Japanese carmaker said it’s the first time the so-called screen-hopping technology has been used with a commercial.

The App is called "Honda Jazz – This Unpredictable Life" and can be downloaded for free from Apple's iTunes Store. Once installed, iPhone users can begin watching the spot from their TV, or on any other device, including a PC or even a second iPhone with the app installed, and collect up to four characters and three mystery objects. Honda said that users can then interact with each of the stars of the film, for example, the toy space monkey can be made to dance by singing into the phone.

The new advertising campaign was created by Wieden + Kennedy and Nexus, the team behind the Japanese automaker's 'Hate Something, Change Something' commercial for its cleaner diesel engines in 2004.

The TV spot will debut in the UK on 1 February at around 21.45 on ITV1 and Channel 4 but for those in a rush, it is already available on YouTube. Scroll down to watch the film, and if you happen to own an iPhone and try it out, share your experience in the comments section below.



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To drive his motorcycle by his daughter 4 years indian girl



The immediate reaction to video of a young Indian girl riding a motorcycle without a helmet shock and horror when it can not be denied is the four-year-old with sunglasses looks cool. The father is bad, but the daughter's bad.

Source:jalopnik

VIDEO: 2012 Nissan GT-R vs 2011 Nissan GT-R Drag Race


Back in 2009, Nissan GT-R owners had to face an odd dilemma: even though the car came with a launch control system, using it meant voiding the warranty. In the ensuing controversy, the Japanese maker simply dropped it for the 2010 model year, stating that it doesn’t want to deal with the “warranty nightmare” anymore.

However, the launch control is back on the 2012 GT-R’s equipment list in a revised form that allows customers to use it four times in a row, before shutting off in order to protect the transmission. Just like the original, the new system (LC4) launches from 4,000 rpm, but it’s better at minimizing wheel spin, making the latest and more powerful (+45HP) iteration of the Japanese sports car a lot faster compared to the 2010MY GT-R in a straight line race. Hit the break to watch the videos.

By Csaba Daradics

Source: Automobile via Youtube & Jalopnik


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BMW 1-Series GTR racer by Senkyr Motorsport


This BMW 1 series Coupe GTR by Czech racing team Senkyr Motorsport is based on the E82 1-Series.

There's a reason it looks so much like an M3 GTR - the 1-Series coupe chassis was used to create a car similar to the Senkyr Motorsport's own E92 M3 GTR (see last 3 photos) by adapting it for the wide body kit featured here.

Powering the 1-Series Coupe GTR is a twin-turbo 3.0 liter inline 6-cylinder engine with a Senkyr intercooler. Total output is 300 kW (408 PS / 402 bhp) at 7200 rpm. Transmission is a 6-speed sequential Holinger RDS6 gearbox.

The racer features a KW Competition 3-way coilover suspension and KW springs.

Wheels are supplied by BBS Motorsport in 10 x 18-inch front and 12 x 18-inch rear wrapped in 270/650/R18 and 300/650/R18 tires, respectively.

Mercedes CLK 63 Black Series by RENNtech


U.S. tuner RENNtech has a new carbon-fiber aerodynamic kit for the Mercedes-Benz CLK 63 Black Series.

The body kit includes a front splitter, carbon air box, front brake air ducts, a rear diffuser and a DTM rear wing. That carbon air box features a vacuum chamber that adds up to 10 hp to the CLK Black Series total output.

But those 10 extra horses don't come cheap. The air box is priced at $2795 while the front splitter and rear diffuser cost $2450 and $3250, respectively. The DTM wing comes it at $3350.

All carbon components are available in either a matte or gloss finish.

RENNtech is also offering a suspension upgrade too with front ($1250) and rear ($945) adjustable camber bushings for improved handling and braking.

2012 Ford Focus First Riding

2012 Ford Focus First Riding
2012 Ford Focus First Riding
And should not be surprised by the notion of a compact car with Grand Touring features and amazing fuel economy. The new creations like the Hyundai Elantra and the Chevrolet Cruze made in the compact car segment of the most hotly contested in the market, putting pressure on the strings of combatants as long as the Honda Civic and Toyota Corolla in the process. But while the Cruze and Elantra proved that great content can come in small packages with lower price tags, there is a growing sense of fun to launch small car may be at risk for travelers who have inherited genes smooth-riding of his brothers.

In a sense it was almost inevitable evolution. Whereas the compact segment once served a cornucopia of attractions that were out of power, but much to market manipulation has shown that more than anything else, the buyers of this land want to be. In an attempt to draw any copper cent, Hyundai and Chevrolet shelved the independent rear suspension in their respective cases for the design much cheaper torsion beam.

G-Power BMW M5 Hurricane GS


G-Power has unveiled the new Hurricane GS, which is the world's fastest LPG-powered vehicle.

Based on the BMW M5 (E60), the GS features an SK II package with an LPG conversion, two ASA superchargers, a water-cooled intercooler, and a remapped ECU. Thanks to these modifications, the 5.0-liter V10 engine produces 660 PS (485 kW / 650 hp) and 650 Nm (479 Nm) of torque. This enables the car to accelerate from 0-100 km/h in 4.6 seconds, 0-200 km/h in 11.4 seconds, and onto a top speed of 333 km/h (207 mph).

While G-Power touts the fact that LPG is "50% less expensive per litre than petrol," the package costs a whopping €33,571.43 ($43,400) - excluding installation. Of course, if that hasn't dissuaded you, at least your CO2 emissions will be cut by roughly 15%.

The previous title holder for fastest LPG car was the AC Schnitzer GP3.10 GAS POWERED BMW 3-Series Coupe (E92) which achieved 318.1 km/h (197 mph).