Thursday, June 28, 2007

Volvo R-Design Official: Available For C30, S40 & V50

That was quick; a couple of weeks after we first heard about Volvo’s intentions to present a sport package and the Swedish carmaker made it official. The option package will be named “R-DESIGN” (and not R-Line as we initially thought) and it will be available on the C30, S40 and V50 model range as of autumn 2007. The R-DESIGN package offers a range of sports-inspired interior

Exterior design includes an R-DESIGN badge in the front grille, color coordinated body kit, rear or roof spoiler, silver matt finish front grille and wing mirrors, and 17-inch five-spoke alloy wheels (18-inch optionally). Interior design includes a two-tone black and cream upholstery with contrast stitching and embossed R-DESIGN logo, leather trimmed steering wheel with R-DESIGN logo, an aluminum center stack, blue instrument dials, sports pedals and tufted dark floor mats with cream leather seams. -Full press release along with a high-res image gallery after the jump







Spice up your Volvo with R-design - the choice for a refined taste

Volvo Cars is now introducing R-design - an exclusive factory-fitted options package for customers who want a car with refined attributes.R-design will initially be available on the Volvo C30, Volvo S40 and Volvo V50 as of autumn 2007.

"The possibility of tailoring one's car to suit personal tastes is becoming increasingly important to car buyers today. R-design has been developed for buyers who want a refined and sporty look for their cars," says Gerry Keaney, Senior Vice President, Marketing, Sales and Customer Service at Volvo Cars.

Customers can choose between 10 exterior colours, and the R-design badge in the grille is accompanied by a range of specially designed exterior and interior details. Exterior features include a satin matt-finish grille, colour co-ordinated bumpers and lower side mouldings, rear or roof spoiler, satin matt-finish door mirror caps and five-spoke aluminium wheels (17 inches, 18 inches available as option). There is also a decotrim on the tailgate of the C30 and V50.

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